Seminars and Workshops
XBIZ Summer '07 Forum seminars and workshops are designed to provide maximum value for adult entrepreneurs of all levels by focusing on topics and trends they need to know today, tomorrow and into the future. XBIZ approaches each event as a new opportunity to provide attendees with the most advanced information available, provided by industry leaders who are highly qualified and acknowledged experts in their fields. Our seminars and workshops are created as authoritative, interactive experiences, where the needs of the attendee are paramount and the goal of the presenters is to provide real-time feedback in the form of breakout and Q&A sessions.

XBiz Summer '07 Forum Schedule
Wednesday, July 11
10:00 am - 11:00 am
Seminar
The Adult Affiliate Food Chain From A to Z
While the basic model has stayed the same, the structural details of adult Internet affiliate marketing have evolved over the years. This completely unique seminar will take you on a journey that explores every link in the food chain. From acquiring and securing your domain and shooting your own content to processing payments and getting traffic, experts in every step of the process will explain in concise and rapid-fire detail how their part works. The alternative title for this seminar could be: Learn Everything You need to Know About the Adult Internet Business in 60 Minutes.


Bjorn Skarlen, CommerceGate - Moderator
Victor Pitts, Moniker; Spike Goldberg, Homegrown Video; Michael Klein, LFP; Greg Andrews, Executive Stats; Charles Hindrich, Wildline; Johnny V, I-Bridge International; Raphael Berkien, 2000charge

11:00 am - 12:00 pm
Seminar
A Webmaster's Guide to Generating Free Traffic
This seminar will teach more than you ever wanted to know about submitting galleries to TGPs, Free Sites to Link Lists, creating and marketing websites through blogs and how to recycle your existing traffic so that you benefit from every surfer who sees your pages. This is a must-attend seminar for everyone doing business, or interested in doing business on the Internet, because knowing how to generate free traffic will always help put money directly into your pocket.


Stephen Yagielowicz, XBIZ - Moderator
Greenguy, Greenguy Marketing; MrMaryLou, Greenguy Marketing; Gram Ponante, gramponante.com; XXXJay, OCCash

12:00 pm - 2:00 pm Luncheon (located at Simon Restaurant inside Hard Rock Hotel)
12:00 pm - 1:00 pm
Workshop
Yahoo Sponsored Search for Adult Advertisers
This tightly focused workshop will offer an in-depth look at Yahoo's Sponsored Search program, including a clear discussion of the editorial policies, opportunities and best practices in optimizing campaigns.


Presented by Tela Andrews, Express Pro
1:00 pm - 2:00 pm
Workshop
How to Write a Great Press Release
This workshop is designed for everyone who owns a company or does PR for one. Your press release is one of the most important marketing tools you have. If you or your PR reps do not know how to write an effective press release, your company will suffer. Learn from industry pros how to better deliver your marketing message for optimum results.


Presented by XBIZ Editorial Staff
2:00 pm - 3:00 pm
Seminar
Content Distribution Part 1 - From Web to DVD
More and more Web producers are looking to leverage their exclusive content for DVD sales in brick-and-mortar stores, only to find that it is not as easy as it looks, and there is a lot they need to know before profits can be realized. This panel of established retailers and distributors will lay out in detail the rules of the road when it comes to real world retail, with some sound advice from those who have already expanded their business model to include Web to DVD sales. This is a must-attend for any online content producer looking to add a new and proven revenue stream to their current business.


Colin Rowntree, Wasteland.com - Moderator
Richard Arnold, PurePlay; Sid Grief, AAA News; Peter Reynolds, Adam & Eve; Kim Kysar, Pink Visual

3:00 pm - 4:00 pm
Seminar
Content Distribution Part 2 - From DVD to Web
This seminar is designed for all content producers interested in selling exclusive content online, but it is especially relevant for adult DVD producers interested in making money with their content on the Internet. A panel of experts in the distribution of adult content on the Web will outline what you need to know to succeed in making the transition from DVD to Web. The discussion will include technical requirements as well as marketing, legal and traffic issues, but the focus will be exclusively on the hardcore realities associated with distributing content online.


Colin Rowntree, Wasteland.com - Moderator
Don Osterholt, Atlas MultiMedia; Oren Cohen, Tightfit Productions; Farrell Timlake, Homegrown Video; Wil Huang, Encoding.TV; Raffi Vartanian, World Wide Content; Albert Lazarito, SilverCash

Thursday, July 12
10:00 am - 11:00 am
Seminar
Hijacked! How Do Real-World Security Concerns Impact Traffic Vendors, Networks, Buyers and Affiliates
A panel of established specialists in the tech, legal, business and content areas of the adult Internet will review current security concerns affecting many segments of the adult industry on both sides of the table: affiliates, affiliate programs, online ad buyers and online ad networks/traffic sellers. The panel will provide genre-specific examples of current issues, from communications software/contextual advertising to analysis of how affiliate programs and PPC/ad serving technologies are programmed and how this can impact everyone. The discussion will help webmasters and industry pros learn how to reinforce or establish a set of guidelines and follow-through procedures for preventing or dealing with the aftermath of Internet traffic accountability issues.


Stephen Yagielowicz, XBIZ - Moderator
Scott Rabinowitz, Traffic Dude; Brandon Shalton, Fight the Patent; Tela Andrews, Express Pro; Greg Piccionelli, Piccionelli & Sarno

11:00 am - 12:00 pm
Seminar
Legal Panel: The New 2257 Regulations, Obscenity and More
Join a stellar panel of industry attorneys for a comprehensive discussion of the 2257 regulations - including the latest version of the regulations, if they are released by show time - current obscenity cases, ongoing CAN-SPAM litigation and other vital legal matters. FSC Executive Director Diane Duke will also be on hand to discuss 2257 litigation.


Tom Hymes, XBIZ - Moderator
Reed Lee, JD Obenberger & Associates; Gregory Piccionelli, Piccionelli & Sarno; Lawrence Walters, Weston, Garrou, DeWitt & Walters; Rob Apgood, Attorney

12:00 pm - 2:00 pm Luncheon (located at Simon Restaurant inside Hard Rock Hotel)
12:00 pm - 1:00 pm
Workshop
Legal Seminar Breakout Session
This breakout session will pick up where the legal seminar leaves off. If you have any questions regarding 2257, obscenity, CAN-SPAM or any other legal issues, this is the time and place where they will be addressed as completely as possible.

1:00 pm - 2:00 pm
Workshop
Becoming a Have: How to Survive and Grow in Online Adult
This workshop will focus on ways that small to medium Webmasters can think outside the box in order to position themselves for success in the adult Internet industry. Subjects covered will include website and network acquisitions, internal Traffic management, technology convergence, quality content and niche ownership and Web 2.0.


Presented by YanksTodd, Stripe Media
2:00 pm - 3:00 pm
Seminar
Information Security: What You Need to Know and Why
With the adult entertainment industry firmly entrenched in Internet use and cyber technology, a company's information assets are increasingly more valuable - and more vulnerable. Most companies have critically important information stored in any number of internal locations, often with minimal security in place to protect those assets. This information-packed panel will focus on emerging issues in the area of information security. Get an update on the latest privacy law issues. Put together an action plan for guarding intellectual property and trade secrets. Discover how to assess information and Internet vulnerability. Don't miss this "how to" guide for managing these complex issues and minimizing your risk.


Colin Rowntree, Wasteland.com - Moderator
David Adelman, Greenberg & Bass, LLP; Scott Flacks, Stickam; Stephen Alford, Alacera International

3:00 pm - 4:00 pm
Seminar
Content Security: How to Protect and Exploit Your Exclusive Content
The primary product of every single adult entertainment business is intellectual property, yet few adult entrepreneurs effectively exploit their copyrights, trademarks, and other intellectual property rights. The result is often large amounts of unrealized revenue and potentially huge losses due to piracy and theft of content. For some, the lack of intellectual property knowledge has also led to costly litigation brought by intellectual property owners effectively exploiting their rights. In this seminar noted industry attorney Gregory Piccionelli will detail what every adult entertainment entrepreneur should know about creating, protecting, exploiting and enforcing intellectual property rights. This seminar is a must-attend because Greg will share some of the same information and techniques he has provided as counsel to many of the largest and most successful companies in the business.


Colin Rowntree, Wasteland.com - Moderator
Gregory Piccionelli, Piccionelli & Sarno; Anna Vradenburgh, Piccionelli & Sarno

 


**Schedule subject to change**

XBiz Newsletters
Stay informed of the latest industry developments. Get XBiz Newsletters delivered to your inbox. Subscribe today!
XBiz Daily News
XBiz Weekly News
 


Event Associations:


Media Associations:


Networking Sponsor:


Org Associations: